100 Words On…


Noma Bar.

A very good friend of mine is an award winning graphic designer.

I won’t name him.

He’d be embarrassed.

He introduced me to the world of graphic design and I fell, instantly, under the spell of negative space.

Making use of symmetry, simplicity and subtlety is key to negative space but Bar infuses his work with something else; wit.

Drawing on, often historical, pop culture and pop art references he utilises a limited colour palate and crafts designs that look so simple only because they are so complex.

He is, to be blunt, a genius.

Check him out.



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